Hello, my name is Sam but they call me The Capsmith and I'm a San Jose-based designer and embroiderer. My mission with this brand is to design and embroider hats for celebrities. I also love making 1 of 1 pieces because I love the fact that it's exclusive and not mass-produced. Apart from making these one-offs, I also want to offer hats that many more can enjoy, I just prefer not to make too many of each colorway and style. If you're interested in making hats for your own business and/or brand, you can find the custom order link at the bottom of this page.